Matt Cundill: Episode 50: Larry Rosin...
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Matt Cundill: Episode 50: Larry Rosin, Edison Research On Canada’s Audio Landscape
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If you don’t tell your story, someone is going to tell it for you; which is why we have Radio Connects. They speak to advertisers and agencies on behalf of 540 stations in Canada. Today we provide a little background on what they do for Canadian radio. Radio Connects has commissioned a Share of Ear Study for Canada – aptly called “The Canadian Audio Landscape Study”. The results show that radio is slightly stronger in Canada than in the United States – for interesting reasons. And it also tells a story about our relationship with streaming and podcast.

This Episode is brought to you by Promosuite and the new cloud based paperless studio stystem – Promosuite Next.

Speaking of surveys – take ours here.…tz&ver=standard



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