• Radio Commercial Concept, Copywriting and Editing

    A Radio Advertising Advantage member asked for my feedback on this script for a radio spot. I’ve changed all the identifying details and am reprinting my critique with his permission. The Original Radio Commercial Lawn Wizards “THAT Lawn”  :30 You know THAT lawn?  It’s always green… no weeds… while yours is…well…  a mixed bag with […]
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